If you are a small business owner, don’t run social media ads until…..
Brother Emeka is a badass content creator who wants to teach people how to cash out from content creation.
The first thing that came to his mind is to put up a Facebook ad.
As a content king, the ad copy was crazy mixed with a sweet graphic design.
The price is fair and everything is looking so sweet.
Brother Emeka has calculated that by the end of two weeks, he’s already a millionaire because everyone that sees his ad will buy.
He has also promised his girlfriend, Sister Nkechi that he will be taking her on a trip in two weeks time.
After two weeks, only two persons have signed up.
Bro Emeka was sad. He couldn’t breeef😄
Don’t be like Bro Emeka.
HEAR ME!
The first step in selling is not advertisement.
Did you know that when you run an ad, it is human beings that see it, not robots?
If you have been posting your content and making impressions, yet people are not buying from you, what makes you think that it’s strangers who see your ad that would buy from you?
Never run ads when you have not sold organically.
Sell to your immediate audience first.
The best that most ads bring is #LEADS. Advertisements should improve sales not start it.
If you don’t know how to sell, how can you turn the leads into buyers?
Social media ads do not take away the place of hard work, skill, and mastery in sales.
Learn how to sell organically before you run ads.
Thank you Sir
Wisdom
This is great exposition. Further information would be helpful.
This was very helpful, looks cheap but powerful
Apt.
Thank you for this! Paid adverts should help generate leads first not make direct sales
Advertisement is meant to improve sales, not to start it
Thank you so much sir